Product Marketing Manager, Claris
At Claris, an Apple company, we’re on a mission to empower developers to be their best – innovating to solve critical technology problems. Claris is the creator of the world’s leading professional low-code developer platform, offering a suite of tools that empower problem solvers to drive digital transformation in businesses large and small. The company has more than 1 million active users globally across SMBs, non-profits, and the Fortune 500.
We are seeking an experienced Product Marketing Manager to lead our product marketing strategy and execution in a competitive and rapidly evolving technology landscape. This role is critical in shaping how we position our company and launch our products and features, enabling our customers, partners, and sales teams to succeed. As a product marketing manager, you will collaborate with Product, Sales, and Marketing teams to create demand for our platform, differentiate our offerings, and drive meaningful impact across our business. You’ll have the opportunity to make a lasting impact at a global, industry-leading company.
What You’ll Do
* Champion Product Storytelling: Translate complex product capabilities into simple, relatable value propositions and foundational messaging for diverse technical and business personas.
* Execute with Excellence: Partner with marketing and sales teams to deliver high-impact marketing campaigns, assets, and sales enablement tools that drive adoption, retention, and growth.
* Engage Key Stakeholders: Work closely with Product Leadership to influence product roadmaps and with Sales teams to train and provide tools for success.
* Lead Market Insights: Oversee competitive analysis, customer research, and market trends to inform positioning and product strategy.
* Collaborate Across Ecosystems: Work with our global community of services partners and developers to build joint marketing initiatives that amplify reach and engagement.
- Proven Expertise: 10+ years of experience in product marketing, ideally within technology or SaaS environments.
- Bachelor degree in Business, Marketing, Technology, or similar field required.
- Strategic Thinker & Hands-On Leader: Ability to develop long-term strategies while being comfortable rolling up your sleeves for execution.
- Exceptional Communication: A natural storyteller with excellent writing and presentation skills to engage internal and external audiences.
- Technical Fluency: Ability to quickly master new technologies and translate them into accessible and impactful messaging.
- Data-Driven & Outcome-Oriented: Demonstrated success in running data-informed marketing campaigns that deliver measurable business results.
- Customer Obsessed: Deep understanding of customer pain points and ability to advocate for their needs across the product lifecycle.
- Demonstrable results: track record of successfully taking to market complex software products.
- Trend Awareness and Innovation: Obsesses over emerging technologies and future trends, using these insights to inform marketing strategies and product positioning.
- Collaborative Relationship Building: Approaches work with curiosity, inclusivity, and a focus on building positive relationships across functions and levels, including product, sales, and leadership teams.
- Influence and Trust: Proven ability to influence leaders, gain trust, and foster mutual respect across teams and organizational levels.
- MBA or Advanced degree preferred.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.