Beats by Dre - Sports Marketing Lead (EMEA)
London, Greater London, United Kingdom
Beats by Dre is seeking an EMEIA Sports Marketing Lead that will help shape Beats culture with a relentless work ethic and passion of bringing some of the most innovative ideas to life. To inspire the most culturally influential athletes on the planet to be genuinely passionate fans of Beats. Create huge visibility and cultural credibility for Beats products within sports. Drive business performance and maximize exposure through global/local sports strategy and platforms.
- You will have extensive sports marketing experience.
- You'll have a proven track record and reputation amongst influencers within the sports community.
- We want you to be immersed in the sports industry and an industry-leader with successful challenger-brand experience.
- You will be defined by your ability to be a leader of people and brands, famous for being a relationship builder, super-connector and leader with a point of view!
The Work: Be the Beats thought-leader for the sports world focusing on EMEA. Stay hard-wired to the people, sport, the emerging talent and the trends. Trends that happen in country, pan-European and globally. Live it, breathe it. Make connections. Think big, build relationships, experiences, and create huge media/social platform opportunities. Never been done before. Bring massive energy to other marketing plans by integrating Beats athletes and author stand-alone alone athlete plans that are forward-thinking in their own right. Find the perfect intersection between the Beats business plan and the athlete’s business plan to build win-win partnerships. Build deep relationships with athletes and the people around them. Be deeply insightful and thoughtful. Then over-deliver. Make them smile. Keep Beats deeply connected to the sports scene and seek out new and progressive opportunities. Find the unexpected. Break into new sports. Find the space we occupy between sports + music. Identify new angles and story-telling lanes. Put product at the centre of every relationship and every idea. Measure the number of eyeballs that get to see it and understand the impact on the business. Learn what works and do more of it. Learn what doesn’t and move on. Hustle, run resources and hold the team accountable for the timely, on- budget delivery of the plan. Drive return on investment. Self starter, be responsible for your work, your strategy, able to work with a small team and over communicate to a larger team, cross functionally and manage up. The Team: Use our world-class, diverse team. Inspire and lead our external partners. Be a role-model for teamwork and collaboration. Make sure all opportunities and initiatives gain maximum exposure externally and internally. Bring proactive and open-communication to share sports marketing expertise and work across the entire business. We want you to partner with the other marketing leaders to deliver all aspects of the marketing plan and help others with their challenges and share successes. You will know the business, create the best brand and business opportunities within entertainment marketing. You will be a respected thought-leader for all things in the sports marketing space. We want you to stay ahead of the curve and make sure your team do too. Be known in and outside of Beats for your expertise, your connections and future-vision thinking.