Director of Demand Generation for Claris

Santa Clara Valley (Cupertino), California, United States


Weekly Hours: 40
Role Number: 200110933
Imagine what you could do here. At Apple, new ideas have a way of becoming great products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish. The director of demand generation is responsible for driving demand for the Claris products. This role is responsible for accelerating the growth of the business.

Key Qualifications

  • You have 10+ years of experience, with a focus on acquiring new customers.
  • You enjoy creating strategy for demand generation as much as you enjoy the data-driven optimization required to deliver results.
  • You enthusiastically build structures and processes that support high growth.
  • You are an extraordinary communicator with a knack for fostering positive relationships with people in different disciplines and at different levels. This includes vendor-partner relationships.


Collaborate with executive leadership to align key business priorities and ensure demand generation function is enabled for success. Develop and execute coordinated acquisition strategy across search, display, content syndication and other tactics. Optimize performance across acquisition channels while achieving acquisition target across geos. Oversee the selection of agencies and channels and manage these critical relationships. Oversee demand generation measurement, including the design and operation of relevant dashboards and reports and the implementation of standard practices.

Education & Experience

Prefer: Bachelor’s degree. MBA or Masters degree in applicable field is a plus.

Additional Requirements