Senior Manager, Communication Engagement

Cupertino, California, United States
Corporate Functions

Summary

Posted:
Role Number:200574897
Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. The worldwide Apple Retail Engagement & Marketing (REM) team defines, makes and delivers programs, campaigns, initiatives and experiences that help Apple Retail’s customers and teams discover, be inspired by, learn about and go further with Apple’s products and services, and does so in a manner that is true to our values. The Senior Manager of Communication Engagement will be a key leader for the team and our work. They will have the opportunity to drive global strategy, demonstrating communications expertise and deep understanding of team engagement strategies that drive behavior changes to positively impact customer and employee engagement.

Description

The Senior Manager is dedicated to the audience and customer — from behavioral insights to ways of connecting. They strive to enhance team members experiences, deepen belonging and connection and help drive employee engagement/relations in a way that is consumable and valuable for our teams. They craft the strategic approach, and influence outcomes, not just tactics. They are an expert at framing the problem and fueling teams to get to the solution. They synthesize large amounts of information into key insights that are compelling and cut through clutter with plans that put the right information, in the right place, at the right time, for the right person. This role will live at the intersection of our HR People teams, Employee Relations, Legal, Corporate Communications and PR as well as our Field Leadership ensuring stakeholders and our team members needs are kept in a balance. RESPONSIBILITIES INCLUDE: - Influencing executives across Apple to articulate the vision for Apple’s retail team members. - Developing and leading the engagement strategies with the clarity on what needs to be communicated to whom, when and how. - Leading the effort to up level our communications playbooks and approach, so we have the right programs, tactics and infrastructure to meet the wide-range of communication needs and wants of our team members -from career development, to benefits to the best ways to help our customers. - Leading and prioritizing the ongoing engagement strategies, including training to help team members deeply understand what it means to be part of Apple Retail and how they each have an impact on Apple and our customers.

Minimum Qualifications

  • At least 10 years of experience developing employee facing communications.
  • At least 5 years of experience leading and developing a team of individual contributors.

Key Qualifications

Preferred Qualifications

  • Background in mobilizing people through advocacy, community engagement, journalism or politics.
  • Internal communications experience in developing content, employee sentiment strategies and programs, including daily, unplanned, crisis and operational communications.
  • Understanding of the United States labor markets.
  • Experience with thought-leadership around the models, infrastructure and management systems required for a modern communications operation.
  • Clearly understands the motivations of the Gen Z workforce and the vehicles to communicate successfully to this audience.
  • A demonstrated innovator in storytelling and messaging, with hand-on expertise as a creator of communications.
  • Demonstrated ability to work collaboratively with cross-functional partners and stakeholders on a global scale, including corporate communications/PR, Retail field leaders, creative/design teams, HR/People and legal teams.

Education & Experience

Additional Requirements

Pay & Benefits

  • Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.