Education Product Marketing, Marketing Messaging and Assets Manager (Communications)

Cupertino, California, United States
Marketing

Summary

Posted:
Role Number:200584078
Imagine how you could inspire learning around the world. At Apple, we believe that all learners deserve experiences that spark curiosity, creativity, and confidence. By creating innovative tools and resources, we empower educators to unlock the unique genius in every learner redefining how the world learns and grows! Today, Apple technology enables educators to foster engaging, personalized learning experiences. Join us and play a vital role in shaping the future of education by designing solutions that help students and educators make meaningful, lasting impacts in their communities and beyond. Apple’s Worldwide Education Product Marketing team is seeking a Marketing Messaging and Assets Manager (Communications) that is a passionate storyteller to bring their deep expertise in crafting messaging and developing creative content to Apple. You’ll combine creative thinking with impactful execution — resulting in consistency of tone and style across the Apple Education brand. While strategic in approach, obsessing over the detail is the key to success.

Description

Work closely and collaboratively with the Product Marketing team to craft marketing messaging and assets that drive awareness and create demand for Apple products in education. Own the development of education product marketing assets for the K-12 and Higher Education audience, such as Keynotes, PDFs, web, direct messaging and social media assets. Develop and deliver effective communications that convey a clear understanding of the unique needs of different audiences. - Write original messaging and content copy for a range of marketing and communications materials. - Respond to cross-functional creative briefs to development impactful messaging and the supporting creative content and resources. - Understands internal and external stakeholder requirements, expectations, and needs; able to prioritize multiple projects in a dynamic environment. - Copy edit and project manage the development of marketing assets. - Excellent interpersonal skills, including the ability to present ideas to stakeholders. - Provide a strategic point of view on customer communications. - Stay current on the appropriate style guidelines and brand voice for consistent messaging.

Minimum Qualifications

  • A portfolio of work showcasing writing samples is required.
  • 7+ professional writing experience in a marketing messaging, communications, journalism or public relations, high-tech industry.
  • Experience in marketing and development of messaging/communications across multiple channels and platforms, including brand communications.
  • Bachelor’s degree.

Key Qualifications

Preferred Qualifications

  • Excellent storytelling, creative writing, presentation, and communication skills.
  • Strong attention to detail, extremely high standards of quality, and an exceptional problem-solver.
  • The ability to work within brand guidelines while innovating creatively.
  • Project-management and copy editing skills with superb attention to detail and deadlines.
  • Resourceful, adaptable, and results-oriented with high energy and positive attitude.
  • Self-motivated, goal-oriented individual with the ability to work effectively with cross-functional teams and thrive in a dynamic, fast-paced environment.
  • The ideal candidate will be motivated, dynamic, creative, and adept at interpreting and communicating complex ideas in ways that are simple to understand, while telling a compelling story.
  • Experience in education marketing and/or the education market preferred.

Education & Experience

Additional Requirements

Pay & Benefits

  • Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.