Education Product Marketing Manager, College Students
Cupertino, California, United States
Marketing
At Apple, we believe that all learners deserve experiences that spark curiosity, creativity, and confidence. Apple’s Worldwide Education Product Marketing team is seeking a talented and passionate marketer leader who shares our vision for education and believes in the transformational impact Apple products can have on college students. Join us and play a vital role in shaping the future of education by designing solutions that help college students make meaningful, lasting impacts in their communities and beyond.
Apple’s Worldwide Product Marketing team is seeking an Education Product Marketing Manager, College Students to lead marketing efforts for college students globally.
Description
In this global role, you’ll lead a team of product marketing experts, setting and driving Apple’s college student product marketing strategy that aligns Apple products and services with the evolving needs of college students. At Apple, collaboration drives innovation. You’ll partner with and influence cross-functional teams across the organization to bring ideas to life.
You’ll engage deeply with the market to understand audience behaviors, trends, and insights. You will determine the best way to communicate Apple’s unique value proposition across all mediums, customizing the approach to meet the distinct demands of the college student experience. You’ll represent and advocate for the work in key presentations to senior leadership.
You’ll pioneer innovative strategies to introduce and support product adoption among college students, and align those approaches to support the higher education institution strategy. Additionally, you will develop market development strategies for new and existing products that cater to student needs. You’ll create and guide centralized campaigns while supporting regional initiatives. You will carefully track and analyze results to drive continuous improvement and excellence.
No two days will be the same. Adaptability, strategic prioritization, and a passion for building connections will be key to your success.
Minimum Qualifications
- 10+ years of proven experience leading product marketing, program management, or growth marketing teams in the education or technology industries.
- Experience leading and growing teams of passionate, creative, and self-directed individuals.
- Strong record of building successful go to market campaigns and content with demonstrated high impact.
- Proficiency in Apple technology and belief in the power of our products to change the world.
Key Qualifications
Preferred Qualifications
- Experience building and leading projects and influencing diverse cross-functional partners, including agency oversight, despite competing agendas.
- Experience developing campaigns and product offerings that resonate with college students.
- Strong attention to detail and very high standards of quality.
- Excellent organizational, analytical, communication, and interpersonal skills.
- Ability to prioritize and lead multiple projects in a fast-paced working environment.
- Openminded, patient listener and active participant.
- Creative and authentic storyteller with outstanding writing, editing, and design skills.
Education & Experience
Additional Requirements
Pay & Benefits
Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.