Partner Communications Manager
Marketing Communications (Marcom) is the creatively-led global team that oversees Apple’s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences.
Apple is seeking a Partner Communications Manager who will own the development of innovative partner-led marketing strategies and excellent communications that feature Apple products or services. They will shape how Apple shows up within our partners' digital environments. This role requires extensive collaboration across many teams, internationally and locally, both internally at Apple and externally with partners.
This role requires close collaboration with cross-functional teams both within and outside of Marcom, and needs strong ownership to drive world-class marketing and communications solutions for Apple’s indirect routes to market. Key responsibilities include:
- Work with Partner Communications, Sales, Brand, Strategy and Product Marketing teams to identify key business challenges and opportunities. Translate marketing, business and partner objectives into strategic comms plans as well as insightful briefs that will inspire the best possible work.
- Serve as single point of contact responsible for projects from an overall planning, communications and deliverables perspective, representing India’s needs with Worldwide (WW) Marcom to clearly articulate local insights, objectives and solutions for responsible geo-origination campaigns.
- Oversee cross-functional creation and production process, work closely with internal teams and external agencies to ensure flawless execution and timely delivery of assets that meet the business needs.
- Collaborate with cross-functional teams to ensure alignment between Sales and Marketing throughout the campaign planning and production process.
- Provide hindsights and learnings to local partners and Worldwide (WW) Channel Marcom, innovate and evolve the work and how we make it.
- 8+ years experience in marketing communications.
- Experience in brand communications - from strategy to execution to analysis of results.
- Experience in account management and/or strategy at an advertising agency or in-house marketing communications for a global brand for consumer and/or business audiences.
- Knowledge of channel marketing disciplines, including visual merchandising, retail marketing/campaigns, Point of Sale (POS), and customer-engagement programs.
- Extensive experience in brand communications (Above The Line & Below The Line), and a deep understanding of integrated campaigns across omni-channel touch points, including online and offline experiences.
- A deep understanding and curiosity in the consumer journey, and its opportunity to drive connected creative ideas and route to market strategies.
- Experience partnering with, and building productive relationships with Creatives.
- Strong project management skills with demonstrated ability to multitask and set priorities within tight timelines and high expectations.
- Ability to operate effectively even when things are uncertain. Adapts quickly to changing conditions.
- Ability to think clearly and strategically. Seeing ahead to future possibilities and translating them into breakthrough strategies that show clear connection between vision and action. Also able to distill big decisions down to their determinative factors.
- Strong collaboration and interpersonal skills. Capable of encouraging, inspiring and influencing others to work together to move things forward, both internally and externally.
- Communicates effectively. You can adapt your communications to convey a clear understanding of the unique needs of different audiences, from external agencies to senior management.
- Attention to detail and result-oriented.
- Superior written and verbal communications skills.