Product Marketing Manager

Tokyo, Tokyo-to, Japan


Posted: 2018年7月2日
Weekly Hours: 37.5
Role Number: 113971962
Apple is looking for a dynamic, highly-motivated Product Manager to be responsible for Apple Products. Working within Product Marketing, you will be the champion of Apple Products, responsible for successful product launches, comprehensive business and market analytics. You'll also work closely with all marketing functions to lead customer understanding and excitement, define and communicate region-unique requirements for future product road maps, and communicate to multiple counterparts both in Japan and Apple’s HQ in Cupertino, the business case for long term, sustainable growth of Apple Products in Japan. To be successful in this role, you will need to have a strong passion for Apple products in particular. In addition to a deep understanding of marketing, finesse of marketing innovative products, product story telling, strong comprehension of business as well as customer insights that help inform business decisions.

Key Qualifications

  • Thorough knowledge of Mac OS X, iOS, Mac, iPhone, iPad, Apple Watch, and Apple software products
  • 3+ years Product Management experience having managed at least one entire product development cycle from concept to introduction, preferably - within the following areas: Consumer electronics / consumer software products, Healthcare and fitness digital devices.
  • Requires strong oral and written communication skills in English and Japanese, as well as demonstrated success as a product spokesperson on a national level.
  • You should have curiosity, real passion for excellence and be able to ask the right questions.


Provide product leadership to marketing, sales and other organizations - Defining, developing and driving initiatives that make a difference to the business. Drives the definition of broad, complex, and innovative planning for the Japanese market, assisting in the development of the product line strategy. Creates and delivers formal presentations and leads group discussions on products to a broad range of Apple audiences. Articulates issues with clarity, ability to debate and make clear recommendations. Policing product messaging & positioning across every customer touch point. Expand outbound marketing through the introduction of new programs and methods of outreach that drive customer excitement. Provides feedback to Management and Cupertino teams. Evaluate new technologies and make recommendations to pursue in future products. Collect customer and partner requirements for future product development. Possess authoritative knowledge of competitor and 3rd party products and strategies. Make pricing and forecasting recommendations to management and cross-functional teams. Communicate and position Apple Products in relation to other products and the competition. Closely follow emerging technology, consumer, and societal trends and make recommendations for how products will leverage or fit into those emerging trends.

Education & Experience

BS/BA degree, MS/MA/MBA, preferred but not conditional

Additional Requirements