Product Marketing Manager (PMM), Japan

Minato, Tokyo-to, Japan


Role Number:200537493
Imagine what you could do here. At Apple, great ideas have a way of becoming phenomenal products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish! Why Apple? At Apple, we believe our products begin with our people. By hiring a diverse team we drive creative thought. By giving that team everything they need we drive innovation. By hiring incredible engineers we drive precision. And through our collaborative process we build memorable experiences for our customers! Apple is looking for a dynamic and highly motivated Product Marketing Manager for Japan. This role will be based out of Tokyo. The Product Marketing Manager will own and drive the product centric marketing strategy for responsible product in Japan. You will be part of a team of product experts who champion products within their respective markets and seek innovative ways to keep our products at the heart of the customer conversation. Continuous improvement of product launches, comprehensive business and market analytics, instinctive insights and the discipline to focus are valued attributes. The Product Marketing Manager will have a deep understanding of the product, portfolio and marketing strategy, twinned with the ability to execute for results. The Product Marketing Manager must have the ability to work collaboratively with other critical functions, Marcom, PR, Finance and Sales, to articulate and craft the opportunity ahead for their product line of business and communicate region-unique requirements for current and future products in a coherent way to multiple partners across the globe as well as the US. To be truly successful in this role, you will need to have an undeniably strong passion for Apple products, desire to win, curiosity to be better, ability to navigate in a world of ambiguity, finesse and craft in product storytelling, creative and innovative problem solving, the motivation to inspire others and to build strong and lasting relationships throughout the organization.


- Provide product leadership from product introduction to end-of-life for our Japan business, supporting business and marketing reviews as needed - Execute hardware products, OS, and apps launches in Japan with excellence every time - Contribute to the annual Japan Marketing plan, outlining key opportunities and priorities for growth and category leadership, synthesizing research and business insights, and driving in-market execution for responsible products in the market - Support hardware products, OS, and apps launches with press, partner and customer-facing staff - Liaise with worldwide Product Marketing and Engineering teams on relevant local business needs and feature requirements, influencing the product roadmap through clear recommendations that improve overall customer experience across hardware, software and services - Become a visible and vocal member of the international Product Marketing team - Be the guardian of product messaging and positioning across all key customer touch points, advancing the cause of excellence

Minimum Qualifications

Key Qualifications

  • 7+ years of product management and marketing experience in related industries
  • Flexibility to travel (up to 50% of the time)
  • Instinctive ability to be the voice of the consumer
  • Excellent analytical skills
  • Depth of technical awareness, able to translate features into consumer benefits and vice versa
  • Strategic planning expertise
  • Outstanding oral and written storytelling and presentation capabilities in English
  • Proficiency in Japanese
  • Negotiation skills
  • Possess expert knowledge of competitive and third party products, software applications and market trends across consumer, enterprise and education segments.

Preferred Qualifications

Education & Experience

Bachelor’s degree required. MS/MA/MBA preferred but not conditional.

Additional Requirements

  • Apple is an Equal Opportunity Employer that is committed to inclusion and diversity. We also take affirmative action to offer employment and advancement opportunities to all applicants, including minorities, women, protected veterans, and individuals with disabilities. Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation or that of other applicants.
  • We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.