Media-IP SoC Performance Engineer

London, Greater London, United Kingdom


Weekly Hours: 35
Role Number:200223274
Do you love crafting elegant solutions to highly complex challenges? Are you a big-picture forward-thinking who understands how each element affects all the others? At Apple, our Architecture group is responsible for connecting our hardware and software into one unified system! Join this team, and you’ll collaborate with engineers across Apple to design how all of our technologies work in unison. We are looking for a Media-IP SoC Performance Engineer to join our small dynamic team. We own the performance models of several of the complex multi-media IPs in Apple’s SoCs. These IPs are central to the customer experience in almost all of Apple’s products from Apple Watch, iPhone, iPad, MacBook and next generation product lines. In this highly visible role, you will collaborate closely with cross-functional teams to develop, verify, and use performance models for data driven architectural exploration and validation.

Key Qualifications

  • BS and 3+ years of relevant industry experience
  • Strong understanding of SoC, fabric and memory system architectures
  • Strong software development and organizational skills especially with modular object-oriented SW architectures in C++
  • Looking for people who are fast learners with strong problem solving and analytical skills
  • Excellent written and verbal communication skills for cross-functional collaboration and presentations
  • Good understanding of data analytics, statistics, and applied ML (machine learning) for analyzing large data sets
  • Experience with performance model development & analysis
  • Expertise in C++ & latest STL libraries, knowledge of Python, Lua, and shell scripting languages
  • Good understanding of QoS, arbitration, and queuing theory
  • No multi-media expertise required


As a Media-IP SoC Performance Engineer, you will have responsibilities spanning all aspects of performance model development: planning model architecture, implementation, validation, performance studies, and RTL correlation. - Collaborate with system architecture and IP design teams to plan, implement, and validate a high-level performance model in C++. The performance model is minimal feature set to meet the model accuracy requirements yet modular and flexible enough to be adapted for new projects and architectural exploration. - Developing, analyzing, and presenting results of performance studies for different architectural and micro-architectural proposals from within the team as well as other architecture and design teams. - Develop custom tools for analyzing simulation results of these complex architectures to provide new insights into their behavior and propose innovative architectural changes to improve the performance. - Presenting performance study results to design teams and other architecture teams. - Validating the performance model against the specification and correlating the model with RTL.

Education & Experience

BS and 3+ years of relevant industry experience

Additional Requirements