Product Marketing Lead, Ad Platforms

Posted: 2024년 2월 20일

Role Number:200538841

Apple is a place where extraordinary people come to do their best work. Every day, we work to create products that enrich people’s lives. For the Ad Platforms group, this means delivering ads in a way that helps people around the world discover content, supports brands, and protects and respects everyone’s privacy. Join us and become a part of a team driven by values that put consumers first while helping businesses grow! Our technology makes advertising possible on the App Store, Apple News, Stocks, and Apple TV. With Apple Search Ads, developers and marketers of all sizes can drive app discovery across the App Store. Display ads on Apple News and Stocks help advertisers promote their products alongside trusted content in a brand-safe environment. Sponsorship integrations and experiences in live sports on Apple TV connect brands with captivated audiences. All with the same unwavering commitment to quality and privacy you expect from Apple. Because when advertising is done right, it benefits everyone. Would you like to shape the future of what advertising can be? We’re looking for an expert product marketer who will inform, shape, and help deliver what an advertising platform for Apple can be. Reporting to the Global Head of Marketing, this person will drive the go-to-market strategy for our growing advertising business. A deep understanding of brand advertising, performance marketing, and the advertising landscape is ideal. Direct experience working for or with advertising platforms, agencies, or performance media companies is beneficial. If this sounds like you, we’d love to hear from you!

Key Qualifications

15+ years experience developing B2B marketing strategies, content, and programs.
Proven track record positioning and developing narratives for complex B2B advertising solutions.
Demonstrated success effectively managing marketing departments and delivering high-quality output.
Skilled at building relationships and leading through influence, discussing and debating ideas in a collaborative way, developing an informed point of view, and driving quality work across a geographically distributed team.
Leader who excels at navigating through ambiguity to move initiatives forward — from strategy and concept to delivery and measurement.
Appreciates Apple culture and values, and is energized by the challenges of redefining and demonstrating the benefits of user-centric advertising products.
Creative problem solver, adept at translating business opportunities into effective GTM strategies.
Extraordinary written and verbal communication — with ability to make the complex simple.
Relentless attention to detail, thoughtfulness, and curiosity are required.

Description

Apple’s Ad Platforms group is looking for a Product Marketing Lead. This role will be responsible for defining and positioning our advertising products, globally. This leader will understand and appreciate how Apple’s advertising solutions are different, and will be energized by the challenges and opportunity to create a more thoughtful advertising landscape. This person will inspire teams, clients, and partners and effectively deliver products, stories, and customer success to the market. Working closely with product, sales, data insights, and other marketing functions, this leader will substantially contribute to the success of our clients who advertise on our platform.

Education & Experience

BA/BS or above in Communications, Marketing, Advertising, Business, or related field

Additional Requirements

Some travel required

Pay & Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $182,200.00 and $328,300.00, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.